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Damn! Sonos’ newest products show just how smart the company is


Sonos is a fascinating company. In the 20 years since its inception, the business has carved out an enviable niche with its multi-room audio service. In fact, it’s hard to think of any other consumer technology company that holds such a sway over the market. From TVs to headphones, laptops to games consoles, there are few companies that dominate their spaces quite like Sonos. This isn’t to say the company doesn’t have competitors — I’ve written in great depth about my adoration of Bluesound gear and Bose has been in this sphere for some time — it’s just that they’re…

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